3.4 - Sponsorships and Community Events {{ currentPage ? currentPage.title : "" }}

Overview

Sponsorships and events show that we’re invested in Beacon Hill’s success, not just in selling homes. They also create memorable, face-to-face touchpoints with residents.

Examples of Activities

  • Sponsoring Canada Day Fireworks (Beacon Hill Community Association).

  • Supporting Gloucester Dragons Soccer, Beacon Hill Running Club.

  • Hosting Movie Nights in the Park.

  • Running restaurant giveaways.

Best Practices

  • Lead with contribution — frame events as “for the community,” not “for marketing.”

  • Always promote events through multiple channels (mailers, website, social).

  • Capture photos and stories for recaps.

👉 Linked Playbooks: [Sponsoring a Park Movie Night], [Running a Restaurant Giveaway]

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