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Overview
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Organizational Structure and Role Descriptions (2023)
- Organizational Structure (Midsize Team)
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Job Description - Listing Manager/Transaction Coordinator
- LM1.1 - Oversee all aspects of sellers transactions from initial contact to executed purchase agreement. (2022)
 - LM1.2 - Prepare all listing materials (2022)
 - LM1.3 - Prepping a property for listing
 - LM1.4 - Obtain all necessary signatures
 - LM1.5 - Coordinate showings
 - LM1.6 - Obtain feedback from showings on our listings
 - LM1.8 - Coordinate all public open houses and broker open houses
 - LM1.9 - Input all listing information into MLS and marketing websites
 - LM1.10 - Submit all necessary documentation to office broker for file compliance (2022)
 - LM1.11 Input all necessary information into client database and transaction management systems.
 - TC1.3 Coordinate mortgage and appraisal processes.
 - TC1.4 Coordinate inspections and coordinate completion of repairs.
 - TC1.5 Regularly update & maintain communication with clients, agents, title officer, lender etc.
 - TC 1.6 Submit all necessary documentation to office broker for file compliance
 - TC 1.7 Coordinate moving/possession schedules.
 - TC1.8 Schedule, coordinate & attend closing process.
 
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Job Description - Buyer Specialist
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Job Description - In-House Inside Sales Agent 2022 (In Draft)
 - Job Description - Inside Sales Agent (ISA)
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Job Description - In-House Videographer (2022)
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Job Description - Lead Buyer's Agent
 - Job Description - Listing Agent
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Job Description - Marketing Director and Administrative Manager
 - 2023 Job Description - Associate Realtor - "Paper Agent"
 - Job Description - Runner
 - Job Description - Sales Manager
 - Job Description - Showing Assistant
 - Showing Assistant 2022
 - Compensation Model
 
 - Our Current Team (2023)
 - CEO Tasks
 - COO Tasks
 - CFO Tasks
 
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 - 
Marketing Overview (2023)
- Ads
 - 
Client Events
 - Blog
 - Content Marketing Hub and Spoke
 - Giveaway Contests (Social)
 - 
iXact eNewsletter
 - 
Bombbomb E-Blast
 - Market in a Minute
 - Our Website - nickfundytus.ca
 - Monthly Market Summaries
 - Open Houses
 - Lead Magnets - How To Create a Lead Magnet
 - Paid Promotions Guidelines
 - YouTube Best Practices
 - 
Karim's Lead Source - Chloe
 - In-House Listing Videos
 - Weekly Content Roundup Procedures
 
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Common Tasks and How-To's
- Ads - Create a Facebook Lead Ad for a Listing (2022)
 - Buyer Specialist - People - Getting Into a Routine
 - Buyer Specialist - Clients - Showings - Booking Showings
 - Buyer Specialist - Clients - Showings - Communicating Showings With Clients
 - Buyer Specialist - Leads - Systemic Follow-Up
 - Buyer Specialist - People - How to Organize People to Reach Them
 - Buyer Specialist - People - How to Lead Generate
 - Calls - Reasons to Call Someone
 - Client Service - How to do a weekly update.
 - Closing - What Forms Are Sent Where
 - Commissions - Entering team commissions in NexOne (2023)
 - Contests - How to Export from KingSumo to Bombbomb
 - Courier - How to Courier an Item or Document
 - CRM - Client Record Audit
 - COVID-19 - Special Procedures
 - Drive - How to Organize Google Drive
 - Final Walkthrough - How to Schedule a Final Walkthrough with a Client
 - Firm Sale - Sales Assistant Commission
 - Firm Sale - Sales Assistant Invoice (OLD PROCESS)
 - Forms - Sales Assistant (SA) Invoice (2021) Procedure
 - Leads - How to write a calendar invitation to a lead
 - Leads - How to write a postcard to a new lead.
 - Leads - How to Introduce Yourself to a New Lead
 - Listings - Gathering Listing Activity Feedback (2023)
 - Meetings - Daily Check-ins
 - Meetings - How to Run a "Same Page" Meeting
 - People - Accounting and Bookkeeping
 - Showing Time - Setting Up
 - How to create a YouTube Thumbnail
 - Follow Up Boss - How to send a batch email to just your own clients.
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Organization - Marketing Administrator Calendar Reoccurring Items
 - Prospecting - Power Hours 2024
 - How to Record and Publish a Client How-To
 - How To - Referral Form
 - How to hold an Open House
 
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Listing a Property for Sale
- Winning the Listing
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Pre-Listing Phase
- How to Create an Exclusive Feature Sheet on Beacon.by
 - How to Create a Feature Sheet in Beacon.by
 - Inputting Information for a New Listing in to Matrix
 - Adding Pictures to a Matrix Listing
 - Setting Up ShowingTime For a New Listing
 - OLD - Putting a New Listing on The Website
 - Preparing Documents for Electronic Signing
 
 - Exclusive Listing Phase
 - Listing Procedures (Old Procedures for Reference)
 - Listing Paid Marketing
 - Forms You Will Need - Listing
 - Open House ShowingTime & Website Set Up 2022
 - How to Cancel a Listing
 
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Buyer Agent Systems
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Tools and Apps
- Agent Resources
 - Beacon.by
 - 
Bombbomb
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Defunct Apps
 - df.ai
 - Fiverr
 - 
Followup Boss (CRM)
 - Google Tag Manager
 - iXact Contact (CRM)
 - Keywordsearch.com
 - 
Matrix
 - 
Nexone (Faltour)
 - Nickfundytus.ca
 - Prezi
 - Showing Time
 - Webforms
 - Misc. Websites and their uses
 - Slack
 - Shorby
 - 
VistaCreate
 - Ottawa Neighborhoods - Districts
 - Condo Amenities' Locations
 - Fundytus.inc Recording Equipment List
 
 - 
2023 Updates
- 
Systems - Overview
- Podcasts - How to publish an episode to Simplecast from Google Drive
 - Creating an Opinion of Value in Prezi Video
 - Creating a New Client Folder for Buyer or Seller
 - Forms - Buyer Closing Checklist
 - Forms - Buyer Intake Form
 - Forms - Seller Closing Checklist
 - Forms - Seller Intake Form
 - Meetings - Weekly "Level 10" Meeting
 - Video - How to pitch and record a Client Video
 - Referrals - How to send a referral to a Realtor in another market
 - Sales Training - Conversion U
 - Podcast - Overview of Creating, Publishing and Promoting an Episode (2022)
 
 
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WORK IN PROGRESS: 2025 - 2026 Wiki Update - Table of Contents
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1.EOS Model and Accountability Chart
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2. Branding and Marketing
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2.1 Integrated Marketing Plan
- 1YNP - One Year Nurture Plan
 - AEU - Annual Equity Update (2024)
 - Client Events (2024)
 - Leads - How to Convert New Leads (2024)
 - Listings - Leveraging Listings to meet more clients (2023)
 - REALM - MLS as a Marketing Tool (2024)
 - Paperwork - Paperwork as a Marketing Tool (2024)
 - Solving Problems - Problems Can be a Marketing Opportunity (2024)
 - Referrals - Systems for Generating Referrals (2024)
 - W&Q - Weekly and Quarterly Updates (2024)
 - WCR - Weekly Content Roundup (2024)
 - WNE - What's Next Emails For Each Stage (2024)
 
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2.2 Brand Guidelines
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2.3 Social Media Presence
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2.4 Marketing Campaigns
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2.5 Community Presence
 - 2.6 Measurement and Reporting
 
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3. Website (Nickfundytus.ca)
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4. Onboarding
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5. Operations
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6. Finance
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7. Tools and Software
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8. Resources
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8.1 Scripts and Templates (Internal)
 - 8.2 Guides (Client-Facing)
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8.3 Checklists
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8.4 Training Materials (Internal)
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8.5 Glossary of Terms
 
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9. Appendices
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9.1 Policies and Compliance
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9.2 HR and Team Policies
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9.3 Retired Processes
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2024 Game Plan
- 2024 AP - Set a clear budget (incomplete)
 - 2024 AP - Prioritize re-marketing and lookalike audiences (incomplete)
 - 2024 AP - Block time for reverse prospecting
 - 2024 AP - Create Consistency in Seller Follow-up
 - 2024 AP - Create Standards for the Closing Process (Incomplete)
 - 2024 AP - Clarify what we're measuring
 - 2024 AP - Hold each other accountable for the actions that we're taking (Incomplete)
 - 2024 AP - Keep FUB Tight and Well-organized
 - 2024 AP - Run new ad campaigns
 - 2024 AP - Refuse Overpriced Listings
 - 2024 AP - Improve the listing process to be more intentional
 - 2024 AP - Improve the Buyer Process to be more intentional
 - 2024 AP - Hire three new Buyer Specialists in 2023. Keep 2
 - 2024 AP - Revise Marketing Spend for Listings
 - 2024 AP - Bring 3D Photography In-House
 - 2024 AP - Launch Weekly Email
 - 2024 AP - Launch Quarterly Print Newsletter
 - 2024 AP - Activate Drip Campaign for ALL Leads
 - 2024 AP - Print Materials for Listing Launch and Closing Baskets
 - 2024 AP Set standards for sending referrals to team members
 - 2024 AP - Relaunch Ourbeaconhill.ca (incomplete)
 - 2024 AP - "Hire" Volunteers for ourbeaconhill.ca (incomplete)
 - 2024 AP - Display our team and individual goals clearly in the office.
 
 
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9.4 Archived Documents
 - 9.5 Historical References
 
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 - 
2.3 Playbook: Beacon Hill Farm
- 1. Purpose and Goals
 - 2. Strategy and Principles
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3.1 - Mass Mailers and Postcards
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3.2 - Beacon Hill Website
 - 3.3 - Social Media
 - 3.4 - Sponsorships and Community Events
 - 3.5 - Charity and Fundraising
 - 3.6 - Local Partnerships
 - 3.7 - Local Initiatives
 - 3.8 - Special Projects
 - 4 - Preparation
 - 5 - Step-by-Step Execution
 - 6. Measurement and Reporting
 - 7 - Roles and Responsibilities
 - 8 - Future Expansion
 - 9. Related Resources
 
 
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Bombbomb E-Blast
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