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- Organizational Structure (Midsize Team)
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- LM1.1 - Oversee all aspects of sellers transactions from initial contact to executed purchase agreement. (2022)
- LM1.2 - Prepare all listing materials (2022)
- LM1.3 - Prepping a property for listing
- LM1.4 - Obtain all necessary signatures
- LM1.5 - Coordinate showings
- LM1.6 - Obtain feedback from showings on our listings
- LM1.8 - Coordinate all public open houses and broker open houses
- LM1.9 - Input all listing information into MLS and marketing websites
- LM1.10 - Submit all necessary documentation to office broker for file compliance (2022)
- LM1.11 Input all necessary information into client database and transaction management systems.
- TC1.3 Coordinate mortgage and appraisal processes.
- TC1.4 Coordinate inspections and coordinate completion of repairs.
- TC1.5 Regularly update & maintain communication with clients, agents, title officer, lender etc.
- TC 1.6 Submit all necessary documentation to office broker for file compliance
- TC 1.7 Coordinate moving/possession schedules.
- TC1.8 Schedule, coordinate & attend closing process.
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- Job Description - Inside Sales Agent (ISA)
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- Job Description - Listing Agent
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- 2023 Job Description - Associate Realtor - "Paper Agent"
- Job Description - Runner
- Job Description - Sales Manager
- Job Description - Showing Assistant
- Showing Assistant 2022
- Compensation Model
- Our Current Team (2023)
- CEO Tasks
- COO Tasks
- CFO Tasks
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- Ads
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- Blog
- Content Marketing Hub and Spoke
- Giveaway Contests (Social)
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- Bombbomb E-Blast
- Market in a Minute
- Our Website - nickfundytus.ca
- Monthly Market Summaries
- Open Houses
- Lead Magnets - How To Create a Lead Magnet
- Paid Promotions Guidelines
- YouTube Best Practices
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- In-House Listing Videos
- Weekly Content Roundup Procedures
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- Ads - Create a Facebook Lead Ad for a Listing (2022)
- Buyer Specialist - People - Getting Into a Routine
- Buyer Specialist - Clients - Showings - Booking Showings
- Buyer Specialist - Clients - Showings - Communicating Showings With Clients
- Buyer Specialist - Leads - Systemic Follow-Up
- Buyer Specialist - People - How to Organize People to Reach Them
- Buyer Specialist - People - How to Lead Generate
- Calls - Reasons to Call Someone
- Client Service - How to do a weekly update.
- Closing - What Forms Are Sent Where
- Commissions - Entering team commissions in NexOne (2023)
- Contests - How to Export from KingSumo to Bombbomb
- Courier - How to Courier an Item or Document
- CRM - Client Record Audit
- COVID-19 - Special Procedures
- Drive - How to Organize Google Drive
- Final Walkthrough - How to Schedule a Final Walkthrough with a Client
- Firm Sale - Sales Assistant Commission
- Firm Sale - Sales Assistant Invoice (OLD PROCESS)
- Forms - Sales Assistant (SA) Invoice (2021) Procedure
- Leads - How to write a calendar invitation to a lead
- Leads - How to write a postcard to a new lead.
- Leads - How to Introduce Yourself to a New Lead
- Listings - Gathering Listing Activity Feedback (2023)
- Meetings - Daily Check-ins
- Meetings - How to Run a "Same Page" Meeting
- People - Accounting and Bookkeeping
- Showing Time - Setting Up
- How to create a YouTube Thumbnail
- Follow Up Boss - How to send a batch email to just your own clients.
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- Prospecting - Power Hours 2024
- How to Record and Publish a Client How-To
- How To - Referral Form
- How to hold an Open House
- Glossary - Definitions and Terms
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- Winning the Listing
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- How to Create an Exclusive Feature Sheet on Beacon.by
- How to Create a Feature Sheet in Beacon.by
- Inputting Information for a New Listing in to Matrix
- Adding Pictures to a Matrix Listing
- Setting Up ShowingTime For a New Listing
- OLD - Putting a New Listing on The Website
- Preparing Documents for Electronic Signing
- Exclusive Listing Phase
- Listing Procedures (Old Procedures for Reference)
- Listing Paid Marketing
- Forms You Will Need - Listing
- Open House ShowingTime & Website Set Up 2022
- How to Cancel a Listing
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- Sales Assistant Invoice
- The Sales Funnel
- Karim's Social Media Profile
- Buyer Specialist - What Do I Do Every Day?
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- Team Forms
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- Agent Resources
- Beacon.by
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- df.ai
- Fiverr
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- Google Tag Manager
- iXact Contact (CRM)
- Keywordsearch.com
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- Nickfundytus.ca
- Prezi
- Showing Time
- Webforms
- Misc. Websites and their uses
- Slack
- Shorby
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- Ottawa Neighborhoods - Districts
- Condo Amenities' Locations
- Fundytus.inc Recording Equipment List
- Contacts and Professional Referrals
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- The Complete Copywriting Course - UDEMY
- CREA Logo Usage Rules - 2022
- Fundamentals of Digital Marketing
- Getting a business online
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- Tom Storey Seminar Notes - 24% Return on Database
- Tom Storey Ultimate Listing Presentation
- YouTube Lessons
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- Podcasts - How to publish an episode to Simplecast from Google Drive
- Creating an Opinion of Value in Prezi Video
- Creating a New Client Folder for Buyer or Seller
- Forms - Buyer Closing Checklist
- Forms - Buyer Intake Form
- Forms - Seller Closing Checklist
- Forms - Seller Intake Form
- Meetings - Weekly "Level 10" Meeting
- Video - How to pitch and record a Client Video
- Referrals - How to send a referral to a Realtor in another market
- Sales Training - Conversion U
- Podcast - Overview of Creating, Publishing and Promoting an Episode (2022)
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- Content - Ottawa This Week
- Content - New Build Experience (2022)
- Content - Home Stuff You Should Know (2022)
- Listing Manager/Transaction Coordinator Schedule - Typical Week, Weekly Schedule (2025)
- Lead Sources and Transaction Types - Definitions (2023)
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- 1YNP - One Year Nurture Plan (2024)
- AEU - Annual Equity Update (2024)
- Client Events (2024)
- Leads - How to Convert New Leads (2024)
- Listings - Leveraging Listings to meet more clients (2023)
- Matrix - Matrix as a Marketing Tool (2024)
- Paperwork - Paperwork as a Marketing Tool (2024)
- Solving Problems - Problems Can be a Marketing Opportunity (2024)
- Referrals - Systems for Generating Referrals (2024)
- W&Q - Weekly and Quarterly Updates (2024)
- WCR - Weekly Content Roundup (2024)
- WNE - What's Next Emails For Each Stage (2024)
- Listings - Preparing and Launching a Listing (2023)
- Team Email Signatures
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- 2024 AP - Create Consistency in Seller Follow-up
- 2024 AP - Create Standards for the Closing Process (Incomplete)
- 2024 AP - Clarify what we're measuring
- 2024 AP - Hold each other accountable for the actions that we're taking (Incomplete)
- 2024 AP - Keep FUB Tight and Well-organized
- 2024 AP - Run new ad campaigns
- 2024 AP - Refuse Overpriced Listings
- 2024 AP - Improve the listing process to be more intentional
- 2024 AP - Improve the Buyer Process to be more intentional
- 2024 AP - Hire three new Buyer Specialists in 2023. Keep 2
- 2024 AP - Revise Marketing Spend for Listings
- 2024 AP - Bring 3D Photography In-House
- 2024 AP - Launch Weekly Email
- 2024 AP - Launch Quarterly Print Newsletter
- 2024 AP - Activate Drip Campaign for ALL Leads
- 2024 AP - Print Materials for Listing Launch and Closing Baskets
- 2024 AP Set standards for sending referrals to team members
- 2024 AP - Relaunch Ourbeaconhill.ca (incomplete)
- 2024 AP - "Hire" Volunteers for ourbeaconhill.ca (incomplete)
- 2024 AP - Display our team and individual goals clearly in the office.
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- 1. Purpose and Goals
- 2. Strategy and Principles
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- 3.3 - Social Media
- 3.4 - Sponsorships and Community Events
- 3.5 - Charity and Fundraising
- 3.6 - Local Partnerships
- 3.7 - Local Initiatives
- 3.8 - Special Projects
- 4 - Preparation
- 5 - Step-by-Step Execution
- 6. Measurement and Reporting
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7 - Roles and Responsibilities
- 8 - Future Expansion
- 9. Related Resources
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7.1 Visionary (Nick)
Sets the overall vision and tone for the farm.
Approves major campaigns, partnerships, and messaging.
Acts as the public face of the team at community events.
Builds relationships with community leaders (e.g., Beacon Hill Community Association).
7.2 Integrator
Ensures farm activities are coordinated across departments (Marketing, Ops, Realtors).
Holds team accountable to farm-related Rocks in EOS ONE.
Reviews Scorecard metrics weekly to track progress.
Facilitates decision-making when priorities or resources conflict.
7.3 Sales Lead
Translates farm leads into follow-up opportunities for Realtors.
Ensures response times are fast for Beacon Hill tagged leads.
Provides feedback on lead quality and resident conversations.
Supports Realtors with scripts and coaching for farm engagement.
7.4 Realtors (Nick, Karim, Chelsea, Marlena, June)
On-the-ground presence in Beacon Hill (door-knocking, attending events, building relationships).
Provide local stories and insights for mailers, website, and social posts.
Track all farm-related conversations and tag leads in Follow Up Boss.
Attend and help staff farm events.
Share farm content on personal social channels.
7.5 Marketing (Hannah)
Leads creation of mailers, website content, and social posts.
Coordinates promotion of events and partnerships.
Manages Beacon Hill Businesses & Professionals Facebook Group posting strategy.
Tracks engagement metrics (social, website, event turnout).
Keeps Monday.com “Beacon Hill Farm Board” up to date.
7.6 Operations/Finance (Chelsea)
Manages budgeting and expenses for farm activities.
Coordinates logistics: printing, mailing, signage, event supplies.
Maintains Google Drive folder structure for farm assets.
Tracks costs in Monday.com and reconciles spend monthly.
Supports Marketing with vendor coordination (printers, venues, rentals).
7.7 Volunteers / Community Partners
Assist with event setup and teardown.
Support specific initiatives (yard cleanups, block party trailer, fundraisers).
Act as local ambassadors by sharing posts and encouraging attendance.
✅ This section makes the farm operationally clear:
Nick casts vision and builds relationships.
Integrator keeps everything aligned and accountable.
Sales Lead + Realtors ensure follow-up and presence.
Marketing + Ops make campaigns happen.
Volunteers expand reach and community credibility.