In the age of social media, various platforms come and go, but in 2022, TikTok has become the top choice for sharing viral content. The platform provides a quick and easy way to upload short videos, and TikTok advertising for small business is a way to capture some of the attention of the platform’s estimated one billion users.

To get started with TikTok advertising for small business, you first need to create a business account on TikTok. Below are some simple steps to make this happen:

1 - Download and Install TikTok

The first step in creating a business account for TikTok is to download and install the app. TikTok is available from virtually all major app stores, including Google Play and the Apple App Store. TikTok also has a desktop component, but most business owners find that using the mobile version works well for on-the-spot uploads, content management, and more.

2 - Create a Personal Account

Before creating a business account on TikTok, you need to create a personal account. To do this, simply select the “create account” option upon opening the app. The sign-up process is pretty straightforward, and once you’ve completed your account, you’ll be ready to convert it to a business account. Make sure you use an email address that you have control over when signing up. You’ll need this address to confirm details later.

3 - Convert to a Business Account

While signed in to your personal TikTok account, look for the “Me” icon. It’s usually located in the bottom right-hand corner of your screen. Select the “Me” option, then select “Edit Profile”.

Select the three dots to open up additional options. From the new list that opens, choose “Switch to Pro Account”. From there, you will need to choose between a Business Account or a Creator Account. You’ll want to select the Business Account option since the Creator Account option is designed for people who plan to monetize their TikTok content. Afterward, you will need to choose the category that best defines your business.

Author Resource:-

Emily Clarke writes about building the perfect website in minutes, without using any code for your small business, portfolio, personal blog or e-commerce website. You can find her thoughts at online store builder blog.