TikTok has quickly become one of the most popular social sharing sites on the web, and many people share fun videos and snippets about their lives through TikTok. For business owners, however, a standard TikTok account just won’t cut it.

To advertise on TikTok, you need a business account. A business account is also required if you want to include links to sites outside of TikTok. While it may sound difficult to set up, creating a business account on TikTok is quite easy and can even be an important step in your Amazon social media strategy.

Below are some steps to take to get your TikTok business account up and running:

1. Download and Install TikTok

The first thing you’ll need to do to create a business account is to ensure that you have downloaded and installed the latest version of the app. This can be done from the app store for your preferred operating system. TikTok is a free download and installs in seconds on most devices.

2. Sign In or Create an Account

Once TikTok is installed, you will need to sign in or create an account. To create an account, select the option presented at the start screen. If you already have a personal account, go ahead and log in using your normal credentials.

3. Switch to a Business Account

When you’re ready to start using TikTok as a business account, select the option for “Me” under your tabs at the bottom of the screen. Select “Manage Account” from the options presented.

There you will see an option for “Switch to Business Account”. Once you have selected this option, you will be guided through the final steps to make the change. Afterward, you can begin enjoying the benefits of your business account, including having the ability to promote outside links.

Once again, this can help greatly in promoting your Amazon social media strategy if you have an Amazon store that you want to promote. You can also direct your followers to your website, YouTube account, Instagram, or various affiliate links if you’re so inclined.

Author Resource:-

Emily Clarke, advertising management consultant, is providing info about growing your business, optimizing your ads, analytics, promotion ideas and advertising for SME's. You can find her thoughts at best advertising strategies blog.