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Adult toys are a big business. According to the Adult Novelty Manufacturers Association (ANMA), the adult toy industry was worth $15 billion in 2016 and is expected to grow by at least 6 percent annually until 2022. And that doesn't include sales of lingerie, lubricants or massage oils--just the stuff you can use directly on your body for sexual pleasure.Why would such an industry care about research? Because it helps them make money! They need data on what people want from their products so they can keep up with demand and make more money off of long distance sex toys than anyone else out there in the game right now...

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