IMARC Group's report titled "Frozen Bakery Products Market Report by Product Type (Bread and Rolls, Cakes and Pastries, Cookies and Biscuits, and Others), Distribution Channel (Artisan Baker, Retail, Catering, Online Channel), End User (Retail, Food Service Industry, Food Processing Industry), and Region 2024-2032". The global frozen bakery products market size reached US$ 31.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 43.7 Billion by 2032, exhibiting a growth rate (CAGR) of 3.8% during 2024-2032.
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Factors Affecting the Growth of the Frozen Bakery Products Industry:
Changing Consumer Tastes and Preferences:
The escalating demand for frozen food products due to changing tastes and preferences of individuals across the globe is offering a positive market outlook. In addition, people are increasingly seeking frozen bakery products, such as frozen pizzas, pastries, and bread, due to their extended shelf life. Apart from this, the rising demand for unique flavors in food products among individuals is bolstering the market growth. Furthermore, key players are adding premium ingredients to frozen bakery goods to attract a large consumer base.
Rising Demand for Convenient Food Options:
The growing consumption of frozen bakery products due to rising demand for convenient and ready-to-eat (RTE) food options among individuals with hectic lifestyles and busy working schedules is offering a positive market outlook. In line with this, frozen bakery products offer a quick and hassle-free solution for those seeking freshly baked goods without the time-consuming preparation. Moreover, these bakery items provide a convenient way to enjoy baked goods without the need for complex baking skills or preparation. Furthermore, they can be easily stored, prepared, and consumed.
Advancements in Freezing Technology:
Advancements in food processing and freezing technologies assist in preserving the quality of baked goods for a longer period. New freezing techniques and equipment allow for rapid freezing, which locks in the freshness, flavor, and texture of the products and ensures that consumers enjoy bakery items that closely resemble freshly baked goods. In line with this, these advancements aid in reducing food waste, which is supporting the growth of the market. Furthermore, advanced processing technologies enable precise control over the production process.
Leading Companies Operating in the Global Frozen Bakery Products Industry:
Aryzta AG
Associated British Foods plc
Bridgford Foods Corporation
Conagra Brands Inc.
Dawn Food Products Inc.
Europastry S.A.
Flowers Foods
General Mills Inc.
Kellogg Company
Lantmännen
TreeHouse Foods Inc.
Vandemoortele
Frozen Bakery Products Market Report Segmentation:
By Product Type:
Bread and Rolls
Cakes and Pastries
Cookies and Biscuits
Others
Bread and rolls represented the largest segment as they have extended shelf life and are convenient to consume.
By Distribution Channel:
Artisan Baker
Retail
Catering
Online Channel
Artisan baker accounted for the largest market share due to the rising demand for premium bakery products among the masses.
By End User:
Retail
Food Service Industry
Food Processing Industry
Food service industry holds the biggest market share on account of the increasing adoption of ready-to-eat (RTE) food options among consumers.
Regional Insights:
North America (United States, Canada)
Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
Latin America (Brazil, Mexico, Others)
Middle East and Africa
Europe enjoys the leading position in the frozen bakery products market due to the easy and wide availability of frozen food options.
Global Frozen Bakery Products Market Trends:
The rising demand for nutritious frozen bakery products among health-conscious individuals is propelling the market growth. In addition, key players are introducing healthier alternatives, such as whole grain and low-sugar options, which is contributing to the growth of the market.
The wide availability of frozen bakery products via online and offline distribution channels across the globe is bolstering the market growth. In line with this, people are increasingly preferring to buy frozen bakery products through online stores due to their enhanced convenience and doorstep delivery.
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