Are you finding it difficult to rank for highly aggressive keywords in your industry? Long-tail keywords aren’t just a trendy term they’re a powerful way to increase your visibility in search engines, AI-powered Google snippets, and platforms like Google’s Gemini and SearchGPT.
If you’ve continue struggling to climb to the top of search engine results, we have a solution that’s simple and difficulty-free no technical skills required, no ask like backlinks, no formal SEO training, and total no black-hat tactics.
The secret? Incorporate long-tail keywords into your SEO strategy to not only boost organic traffic; but also attract visitors who are more likely to convert.
In this article, we’ll explore why long-tail keywords are so important, how they capable of enhance your SEO strategy, and share 10 proved examples to help you rank higher. Whether your goal is to attract highly targeted traffic or dominate place search queries, these long-tail keyword examples will offer you a competitive edge in 2025.
What Are Long-Tail Keywords?
Long-tail keywords are highly specific search phrases, usually including of three to five words, that run to have lower search volumes. While there’s no strict rule, they typically see fewer than 1,000 searches per month.
In contrast, short-tail keywords — sometimes called “head terms” or “broad keywords” — are short and commonly searched phrases. For example, “dutch oven” is a short-tail keyword, while “blue enamel dutch oven for sale” or “how to choose a dutch oven” are examples of long-tail keywords.
What sets long-tail keywords apart is their lower search volume. The term “long tail” originates from the far end of the search demand zone; where many keywords are enabled with smaller search volumes. This is because; long-tail keywords have usually low competitive, low difficulty scores, but often lead to higher conversion rates.
Why Are Long Tail Keywords Important?
A long-tail keyword is usually a phrase produced up of three to five words. Because these keywords are more specific than general terms, they help you target place audiences more successfully.
They’re also less determined, as they closely match the way people actually search. Using long-tail keywords allows you to attract higher-quality traffic to your website visitors who are more likely to convert.
Long-tail keywords grow in importance as a customer’s journey progresses. Usually, users start with a broad search, but as they move closer to discovery a solution, their queries change more specific. This is where long-tail keywords help your brand stand out choices the competition.
According to BrightEdge Generative Parser, as of January 2025, 35% of AI Overview results capable of handle multiple search intents at once, with projections hint this could rise to 65% by Q1 2025.
Benefits of Targeting Long-Tail Keywords
There are several important reasons why order long-tail keywords are a smart SEO strategy:
Low Competition
The biggest advantage of long-tail keywords is that they face less competition. Ranking for broad terms like “shoes” or “insurance” is highly challenging, and even if you do, you’re participate with major brands alike every click.
Because long-tail keywords have lower search volumes, fewer websites are participate like them. This offers you a much better chance of come on the first page of search results.
Like example, a small shoe store energy struggle to rank alike the broad term “shoes,” but it was capable of easily land the top spots like a more specific search like “handmade leather oxford shoes.”
Higher Rates of Conversion
Long-tail keywords also often deliver higher conversion rates. This is because people searching for reality very specific are typically further forward in the buying process.
Someone searching like “running shoes” is likely just browsing.
On the other hand, everyone exploring like “best price Nike Air Zoom Pegasus 38” is practically ready to create a purchase. Select that long-tail keyword helps you attract guest who are ready to buy.
Good for Voice Search
Long-tail keywords are key for voice search SEO.
When people speak to Siri, Alexa, Google Assistant, or ChatGPT assistants, they naturally use greater, more feature phrases.
Like example, alternative of typing “weather,” everyone energy ask, “What’s the weather forecast like today in Boston?”
By improve alike these conversational, long-tail queries, you capable of come users who rely on voice search and capture more highly targeted traffic.
Rank New Content Faster
Ranking like head keywords takes too much time, effort, and backlinks.
In difference, new pages capable of offer rank alike long-tail keywords much faster, even if your site is new or has lower domain authority.
Of course, not every long-tail keyword is easy to rank like. But generally, targeting less competitive long-tail phrases allows you to gain traction quickly. And, you capable of use that early traffic to build force like bigger wins.
How to Find Long-Tail Keywords?
Bloggers use a variety of approaches to discover long-tail keywords. No matter which method you choose, it’s always smart to check your keywords with a research tool to uncover valuable insights like search volume and difficulty. For instance, if you’re writing about a web development company in Yamunanagar, using long-tail keywords can help you attract more targeted traffic and rank higher in search results.
Keyword Research Tools
These kinds of tools are like, Google Keyword Planner, Ahrefs, SEMrush, and Ubersuggest; which are helpful alike finding long-tail keywords. Most of these tools cost money, but few allow you use certain features like free
Most of these tools ask you to enter a main “seed” keyword. After that, they generate a list of related long-tail keywords. Few tools also offer filters and options to help you find equal more specific long-tail keywords.
These tools usually give you detailed information around all keyword, such as search volume, keyword difficulty, and cost-per-click (CPC).Control in mind that the exact metrics capable of vary depending on the tool you use.
Google Autocomplete
Start typing your main keyword, but don’t hit enter. You’ll see a list of advise searches these are long-tail keyword ideas you capable of target.
You can also use the wildcard symbol (*) in different parts of your search phrase to see what other long-tail keyword ideas Google suggests.
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People Also Ask
Type your main (seed) keyword into Google and press enter. Then, check the “People Also Ask” section to find long-tail keyword ideas that other users searching for that term are also looking for.
If you want even more keyword ideas, take the short and long-tail keywords you found in the “People Also Ask” section and search them on Google. This will show you new long-tail keyword suggestions in the “People Also Ask” section for each one.
Related Searches
At the bottom of Google’s search results page, you’ll see a list of related queries tag “Related Searches” or “People also searched like.” These ideas are a great way to find both short and long-tail variations of your main keyword.
To receive created, type your keyword into Google and scroll to the bottom of the results page. In the “Related Searches” or “People also searched like” section, you’ll find more keyword ideas. Look through them and copy the long-tail keywords that fit your content or business.
You capable of also click on any keyword that’s suitable to your content whether it’s short or long-tail. This will open a new search results page. Scroll down to the bottom to check the “Related Searches” or “People also searched alike” section, and don’t ignore to review the “People Also Ask” box like more keyword ideas.
Check Your Competitors
From time to time, instead of starting keyword research from scratch, it’s smarter to check which keywords your competitors already rank now and then try to rank now those as well.
Even if you don’t aim to rank for those keywords, they’re useful like viewing what’s already working different your competitors. This guide shows you various tools to analyze competitor content and discover the keywords they rank like.
Long Tail Keywords Research Tool
There are two types free and paid, both list are showing below; you can check them!
Free Long-Tail Keyword Generator
Google Keyword Planner
Google Autocomplete
People Also Ask
AnswerThePublic
AlsoAsked.com
Keyword Sheeter
Ubersuggest (Free version)
Keywords Everywhere (Free tier)
Paid Long-Tail Keyword Generator
Ahrefs Keywords Explorer
SEMrush Keyword Magic Tool
Long Tail Pro
KeywordTool.io (Pro)
LowFruits.io
Surfer SEO
Ubersuggest (Paid plan)
Moz Keyword Explorer
SpyFu
Serpstat
How Do You Use Long-Tail Keywords in Website Content?
When you will try to create new content in the respect of the long-tail keyword; then it is able to boost your website traffic.
The title of your topic is offer the first object users notice, and it plays a huge role in whether they click between to your website. People are more likely to demand with content when the title closely matches their search query.
By including long-tail keywords in your titles and headings, you produce it clear that your content directly addresses what users are looking now. This not only improves click-between rates but also helps your content rank better in search engines.
In the Content Itself: You capable of break long-tail keywords into smaller parts and naturally include them all over your content. Example, if your long-tail keyword is “Web designers use WordPress,”; then you can apply this parts of it like “designer,” “WordPress,” or “web” within your topic to create it more relevant and good readability.
FAQs (Frequently Asked Questions)
What is Long-Tail Keyword & Different from Short-Tail Keywords?
A long-tail keyword is usually enabled with more than two words; but a short-tail keyword generally contains just one or two words.
What Are The Different Types of Long-Tail Keywords?
Long-tail keywords come in two types: topical and supporting. Hold up long-tail keywords have some common difference of famous search terms; but topical long-tail keywords focus on unique, specific topics or queries.
How Many Long-Tail Keywords Should You Target in an Article?
Try to target 2–5 long-tail keywords in each article, provided on how long and feature the content is. Focus on one main long-tail keyword and include a few secondary variations. Make sure to use the keywords naturally so you’re content wait clear, readable, and easy to understand.
Why To Use Long-Tail Keywords for SEO?
Long-tail keywords are usually less aggressive and easily to rank like than short-tail keywords. This makes them a smart and cost-powerful way to boost both the quality and quantity of traffic to your website.
Final Remarks
Using keywords in your topic is the support of SEO. They help your website arrive the right audience, drive high-quality traffic, and improve change rates. However, ranking in search engines is highly competitive, so simply using your primary keyword isn’t sufficient.
To truly connect with your audience, you need keywords that match user intent — and this is where long-tail keywords come in. These phrases are more specific, helping you attract the most relevant visitors to your site. Whether you’re optimizing a sponsored link or creating organic content, focusing on long-tail keywords ensures you reach people who are genuinely interested in what you offer.
The result is better traffic, higher engagement, and improved change rates. That’s why long-tail keywords are such a valuable tool alike improves your content.